Do you like fresh beer? Beer right off the canning line. Beer that was canned on the day you buy it? Do you like American Brown? Do you check dates on the bottom of cans when you purchase them? You should, if you don’t. I do.
Do you wish there was one location on this big blue marble that you could get American Brown in cans? Well, dreams do come true. It is with great pleasure that I announce you will soon be able to get the American Brown in cans at the Brewery. By soon, I mean this TUESDAY, AUG, 16! We are having a can kick off that begins at 4 pm and runs until they sell out. From 4 to 5 pm you can even see the can machine operating and buy right off the canning line. We are canning a 40 bbl batch or 525 cases! I would say rush right down even though it is unlikely we will sell out that day. But the truth is many of you have been waiting for this for a long time and in the spirit of Olympic competition and the spirit of every one of us that was more likely to pull a muscle walking to the beer store than sprinting or swimming or jumping for a medal. In this spirit of these 2016 Olympics, since it is guaranteed impossible to sell 40 bbl of cans in one day just like it is impossible for one athlete to win 21 gold medals in swimming or a group of American Gymnasts to take gold with over 8 points between them and their next closest competitors our cold war or now mostly lukewarm war nemesis, the Russians. In the true spirit of American competition, I would like to pose this Gold Medal Olympic Civil Life challenge. If we sell all these these cans on Tuesday we will discount our Imperial pints of beer to $4.00 and our 1/2 pints to $2.00 till the end of the Olympics. We already had the best prices in town. You’ll save so much money drinking here that you can afford to buy your own gold medal. We’ll even put the closing Ceremony on our TV (if I can find it.) Just to sweeten the pot one more time, it’s my birthday on Tuesday and honestly, this is the first time I have ever scheduled something on my birthday. Yes, you can make it my gold medal birthday. See you Tuesday. In the words of Joe Mooney (who thankfully spearheaded this project), “It’s on like Donkey Kong.” Someone else surely said that first. You might even get a chance to meet our super talented can designer, Brian on Tuesday! I would post a picture of the cans but it will be best if you hold one in your hand to see it on Tuesday. See you Tuesday!
2 Comments
8/13/2016 10:39:25 am
Happy Birthday✌
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Jason Bange
8/15/2016 07:23:47 am
Outstanding, this has to be one of my favorite beers and living in O'Fallon MO, it makes it a long drive to get a growler or two filled. I will be there Tuesday night to pick up a case or two and bringing a few friends as well. Is there a price determined for the case yet?
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AuthorThe Civil Blog has returned. It is predominantly authored by Civil Life Barman, Dr. Patrick Hurley, who can be found tending to our bar patrons on Tuesdays, Thursdays and Saturdays. He is also responsible for tending to our draft lines, which is recognized as one of our most important tasks. Special guest writers will appear from time to time. We hope reading this blog will give you much insight about the Civil Life and most importantly help you understand a bit more about all of us that work here and the beers we put our hearts into. Archives
June 2020
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