CIVIL LIFE™ BREWING COMPANY
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10/19/2011

TV and the Cards (Day 14)

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Picture
This is a TV.  It is in the pub on the second floor.  It is not going to be there long.  Best see it now.  

Once the Cardinals finish the World Series it will disappear.  Magically... 

So last night we set up the TV’s.  Which is one thing, I am normally completely at odds with in a pub setting.  TV’s are conversations killers and it is my honest to goodness opinion that they have no place in a pub.  Pub’s are about drinking and conversation and putting on a TV is the best way to deter conversation.  Now having said that, I put a TV in the pub on both floors for the Cardinals games.  Let’s face it, when a new business is faced with two options.

  1. Put the TV on and have a good amount of business and 
  2. Don’t put the TV on and have 0 business.  


A person, such as myself, who had to move in with his parents to open the brewery and owes lots of money to a small local bank has little choice but to put the TV on.  If you can’t beat them, join them.  Now this isn’t the only reason.  I actually really do like the Cardinals and having them in the World Series is immensely great national exposure for our city and great for our city’s residents.   So it is with great City pride that we pump up the volume and let our great customers enjoy the game inside of their favorite brewery or maybe their second favorite brewery or even third.... doesn’t matter much to me as long as we are in there somewhere.

So this week, come on by and watch the games.  Sunday and Monday included if needed.  We will have some tasty eats and if you can’t stay for the game we will definitely fill a growler for you.

Now some of you may take issue with putting an item on this blog termed the 100 days in a shameless sort of caving to capitalism mantra but I did open a business and not a tumbleweed farm as experienced during the NLCS.

Cheers!  

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    Hello earthlings. I have been sent here to open a brewery. I hope you have time over the next year to check in from time to time and see our progress (or lack there of at times).  

    I look forward to helping you come along for the ride through this blog. For me, there is no better feeling than creating a place and a product that becomes part of peoples lives. I am focused, immensely passionate and hopeful that each of you one day will toast “To the Civil Life.”  
    - Jake

    Picture
    Morning beer delivery at Tynan’s Bridge House Bar in Kilkenny, Ireland.

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HOURS:
​
Closed Mondays
​Tues-Thur  4 pm to 11 pm
Friday 12 pm to 11 pm
Saturday 11 am to 11 pm

Sunday's 11 am to 9 pm (Soup Only until April 14th)

CASH ONLY. NO PHONE NUMBER.  
  • ​No Outside Food or Drink please.  
  • Unfortunately, we are unable to handle groups over 12 and ANY BUS or Limo. It's a pub not the Oscars. 
  •  We have deemed ourselves ill-equipped to handle mean people.
  • We have no interest in over-serving and serving the over-served.  But would love to see you for your first pint or two. 
  • We are however great at handling kind, good hearted people who appreciate good beer and the fellowship of humans.  We were scored A+++++ in this category by real live humans in our latest inter-galactic review. 
  • We'll pour you a sample of any beer we have. We'll treat you well and hopefully you'll come back.
The Civil Life Brewing Co. 3714 Holt Ave. St. Louis, Mo 63116 Planet Earth 
  • PUB
    • BEER ON DRAUGHT >
      • Wit Beer
      • German Wheat
      • Pint Boots Table Beer
      • Kolsch-Style Ale
      • Pale Ale
      • Rye Pale Ale GABF Gold 2014
      • The Angel and the Sword Ale
      • British Mild
      • American Brown Ale
      • Porter
      • Milk Stout
      • Extra Stout
      • BEERS ON DECK!! >
        • India Pale Ale
      • Beers on Vacation >
        • #Carlbock Lager
        • Altbier
        • American ESB
        • American Pale Ale
        • American Session Ale
        • Amsterdam Tavern Goal!den Ale
        • "Bee Civil" Honey Wheat Beer
        • Belgian Dubbel
        • Belgian Table Beer
        • BIG BEER SERIES "BIG AMERICAN STOUT"
        • BIG BEER SERIES Big Belgian Blonde
        • BIG BEER SERIES "BIG YEAR BROWN"
        • BIG BEER SERIES "GORDIAN KNOT BOCK"
        • BIG BEER SERIES Scottish "Wee Bit" Heavy
        • Black Ale
        • Black Lager
        • British Bitter (English Pale Ale)
        • Burton-on-Holt
        • Circle 7 American Wheat Beer
        • Civil Common
        • Cream Ale
        • Czech Pilsner
        • Dortmunder Lager
        • Dresselsbier "Hoppy Wheat"
        • Dry Hop Red Ale
        • English IPA
        • English Summer Ale
        • Extra Special Bitter (ESB)
        • German Pilsner
        • Guerrilla Street Blonde Ale
        • Merchant Ship IPA
        • Munich Dunkel Lager
        • Northern English Brown
        • Oatmeal Brown Ale
        • Oatmeal Stout
        • Oktoberfest
        • Ordinary Bitter Ale
        • Premium Bitter
        • Proper Pint
        • Ruby Mild
        • Rye Stout
        • Scottish Ale
        • Scottish Export Ale
        • Scottish Style "70 Shilling"
        • Stevie's 5 Star Amber
        • STL Best Ale
        • "The Great Hencini" Southern English Brown
        • "The Mentor" English Golden Rye
        • UK IPA
        • Vienna Lager
    • CIVIL EATS
    • Civil Wines
  • BEER TO GO
  • Civil Blog
  • About us
    • Contact us
    • Locating Us!
    • EMAIL LIST
    • Social Media Feeds
    • OUR LOGOS
    • Q & A
    • Who Are We?
    • The Civil Solar Panels
    • Employment
  • Donation Requests
✕